I have once again been drawn back to the “Feelgood Preppy” collection on offer at Velour. If you don’t recall, Velour clothing has established itself as one of the leading clothing manufacturers in Europe, with over 100 selected retail shops around the globe, catering for both men and women. Their design concept takes the traditional preppy look and redesigns it in a new, stylish and effortless way. They call it “Feelgood Preppy”.
Their “Featured Outlets” section contains a number of items that have been hand-chosen by some of the designers as this season’s must-have garments! The first thing that one notices when following the links to this section is the vast array of colour fabrics that jump out of the page! Blues, reds and yellows are among the colours of the collection, maintain a `’Feelgood Preppy” image and style.
For example, the Claudette Yellow dress offers a startling yellow colouring and unusual cut. This dress is perfect for wear both on a summer afternoon and to an evening function, paired with a pair of heels or comfortable pumps! The small tie detailing in the center and loosely fitting shoulder cut adds to the charm and elegance of this dress.
For the male audience, Velour offers a simple yet eye-catching Tony Blue mélange/white Tee. This tee portrays a wide cut collar and horizontal white/blue striping. A small pocket is situated on the left-hand side adding a touch of sophistication and intricate detailing.
For more information on this beautiful collection, visit the Velour website on http://velour.se/ or if you are in Cape Town, head down to the Loading Bay in Greenpoint as they stock a range of the Velour clothing collection.